To the best of my knowledge, this was the very first Private Hell Night the East Coast Grill had ever hosted. At the time, the event only spanned a couple of nights around Halloween. The scarcity of seating made any reservations difficult to come by, never mind a group of 40 people.

Planning this with Chris Schlesinger forever influenced the format I would use for future events. Family-style menu with flat-rate, tax- and gratuity-inclusive pricing became my preferred format.